· This advert is for the band ‘Kasabian’ who are a rock band; this advert is for their second album titled ‘Empire’. The example in the image is actually a poster that you may see advertised on the high streets, if this advert were in a magazine I believe it may of covering a full page in magazines like NME because ‘Empire’ was their second album and it was the follow-up to their highly successful debut album released two years earlier.
· The fonts used on this album cover are quite classical linking with the album artwork and the Georgian style of the music videos, the artwork on the cover of the album is designed to look like a playing card which I believe is entropic because it is unpredictable, it doesn’t really help sell the album in my opinion the main feature selling the album would be the name ‘Kasabian’ in bold black writing in the middle of the image.
· For the advert they use reviews from magazines like NME and Uncut these help sell the album because they show how well the album is doing with critics but then again this is just another persons opinion, they also show the release date for the album, other features include the images and the logos of the producing companies at the bottom of the poster.
· I’d say that the target audience for this album would be teenagers and young adults the style of the music fits that age sector where rebellion is quite popular.
· I think that their advert for their album is entropic because it is quite original you don’t find many adverts that have a old style to them, it is appropriate for the target audience because it fits in with the genre and lyrics of some of their songs like for example ‘Empire’ which features many scenes of fighting and they have chosen to set it in a Georgian setting which fits in very well.
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